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Genius Blogger’s Toolkit Review

One of my favorite blogging resources out there is the Genius Blogger’s Toolkit.

Whether you’ve been researching how to start a blog or you already have a blog and you’re looking to grow, you might have heard of the Genius Blogger’s Toolkit.

But before I get into my full review of the Genius Blogger’s Toolkit, let’s take a step back and talk about what the heck it even is first!

The Genius Blogger’s Toolkit (or GBTK for short) offers a bundle of blogging-related digital products for an extremely discounted price. (Think $6,300+ worth of online courses, ebooks, templates, and more for only $97.)

A new Genius Blogger’s Toolkit is released each year in the fall. The catch? The bundle is only available for one week and then it’s gone forever (with the occasional flash sale bringing it back for a couple of days.)


Genius Blogger's Toolkit Review


What’s Inside the Genius Blogger’s Toolkit?

The products included in the Genius Blogger’s Toolkit change every year, but they always include high-quality digital products from blogging experts.

Typically, the types of products included in the GBTK include:

  • Online courses
  • Ebooks
  • Templates
  • Extended trials of software
  • Stock photos
  • Printables

Basically, the Genius Blogger’s Toolkit contains all kinds of resources that will help you become a better blogger and make more money blogging!

I have personally contributed some of my own products to the Genius Blogger’s Toolkit every year since 2018. This is after I purchased the bundle for myself when I started my blog back in 2017! It helped me grow so much.

Some of my favorite bloggers (many of whom run successful six- and seven-figure blogging businesses) contribute their products to the bundle each year.


Who’s Behind the Genius Blogger’s Toolkit?

The Genius Blogger’s Toolkit is put together by Ultimate Bundles, a company that creates similar digital bundles on many other topics.


ultimate bundles


They actually have bundles on photography, healthy living, photography, meal planning, money, gardening, herbs and essential oils, and more! The Genius Blogger’s Toolkit just happens to be one of their most popular product offerings.

If you’re wondering what contributors get out of including one of their products in a bundle, I can tell you (as a four-time contributor to the GBTK!)

Contributors get exposure to a wider audience and also receive a monetary bonus based on the total number of bundles sold at the end of the sale.


My Experience with the Genius Blogger’s Toolkit

So now that I’ve covered the basics of what the Genius Blogger’s Toolkit actually is, here’s my honest review of it and why I think it’s worth it!

I first purchased the Genius Blogger’s Toolkit in October 2017. I had only been blogging for about a month and I had spent WAY more money than I should have getting my blog started. (Over $400 – so not necessary!)

I knew that investing in blogging education like ebooks and online courses would help me grow my new blog faster, but I literally did not have the money to keep paying for these things. I was a broke college student trying to start my business on a budget and had barely made any money from it so far.

Enter the Genius Blogger’s Toolkit. I heard about it from another blogger and it was exactly what I needed at the time. Dozens of blogging-related products (including some I had already been wanting to purchase!) for only $97 that would have cost thousands if purchased individually? Sign me up!

The Genius Blogger’s Toolkit was definitely one of the best investments I made as a new blogger. Even though the $97 was a lot for me, I purchased it.

Fast forward less than a year, and I had scaled my blogging income up to $2,000+ a month. In 2018, I even contributed one of my own products to the Genius Blogger’s Toolkit! (And I did the same thing again each year after.)

I’m now making a full-time income from blogging and I run multiple other successful blogs in different niches. I credit a lot of my early success to purchasing the Genius Blogger’s Toolkit which allowed me to jumpstart my blogging knowledge for a really affordable price.


Who Is the Genius Blogger’s Toolkit For?

This is for for ANY blogger who wants to make money blogging, whether you haven’t even started your blog yet or you’ve been blogging for 5+ years.

With nearly 100 products offered in the bundle, there are resources for every level of blogger, whether you’re a beginner, intermediate, or advanced..

Need help starting a blog and learning the basics of blogging? That’s covered.

Been blogging for a while but still not making any money from it (or not as much money as you want?) There are products for you too.

Ready to learn from advanced resources that will help scale your blog from side hustle to a full-time business? Those are also in there.

The products in the bundle are broken down into categories based on your experience level and also specific focuses (such as affiliate marketing, social media, email marketing, the tech side of blogging, etc.)


Pros of the Genius Blogger’s Toolkit

Let’s talk about pros and cons of the Genius Blogger’s Toolkit.

Pro #1: You get access to thousands of dollars worth of blogging-related products for just $97. Many of which, if purchased separately, would cost well over $97 each. So it’s easy to get a lot of value out of the bundle.

Pro #2: You get to learn from the experts of the blogging world. Ultimate Bundles does a great job of recruiting big-name bloggers to contribute to the bundle, including people who have turned their blogs into successful multi-million dollar businesses, like Darren Rowse and Ruth Soukup.

Pro #3: The Genius Blogger’s Toolkit has something for everyone. No matter where you are in your blogging journey, there are dozens of products that will be helpful to your goals. Even now, making a full-time income from blogging, I always find products in the GBTK that help me grow my business further.


Cons of the Genius Blogger’s Toolkit

The biggest con I can think of about the Genius Blogger’s Toolkit is that some of the prices for products included in the bundle are over-inflated.

For example, I remember one year a course was included that was valued at $497… However, I actually went through the course and for what it offered I’d say it was really worth no more than $97. That kind of felt like a letdown to me.

Overall, this isn’t a huge problem, and I think the majority of products in the bundle are absolutely worth their alleged value.

Just keep in mind that “$6,300 worth of products for $97” might really only be “$4,800 worth of products for $97” (still a good deal by all means!)


So Is It Worth It?

I believe the Genius Blogger’s Toolkit is a worthwhile investment for any blogger.

It’s hard to go wrong with it. Even if you’re only interested in a few of the products included in the bundle, it’s incredibly easy to get your money’s worth.

For me, some of the products in the first Genius Blogger’s Toolkit I bought back in 2017 literally shaped me into a successful blogger. I believe that one of the reasons I was making money so quickly ($1,000+ within just a few months of blogging) is because I had access to so much blogging education early on.

The ebooks and courses I got were products I never could have afforded to purchase separately at the time. So getting them all for just $97 was HUGE!

Also, there’s literally no risk. If you purchase the Genius Blogger’s Toolkit and aren’t completely happy with it, you can get a full refund within 30 days.


What to Do After Purchasing It

After you’ve purchased the Genius Blogger’s Toolkit, it can be overwhelming trying to figure out where to start with all the resources.

With nearly 100 products included in the bundle, you’ll experience information overload if you try to go through them all at once.

Here’s what I recommend doing instead:

  • Write down your immediate blogging goals. Do you want to start your blog and set up all the tech stuff? Learn how to make money with affiliate marketing? Figure out how to start an email list for your blog? Learn how to grow your Instagram account? Whatever your goals are, write them down.
  • Go through the products in the GBTK and choose 2-3 to start with. Find the products that seem most relevant to your goals and start with those.
  • Create an action plan. Your plan might be to read an implement Ebook A in one week, then take Course B in the following four weeks. Commit to a timeframe for going through each resource and implementing what you learned. Be sure to write it down and stick to it!
  • Repeat as necessary. Evaluate your blogging goals, select a couple products from the bundle that will help you achieve them, and create a timeline for working through those products and implementing what you learned.


Genius Blogger’s Toolkit Sale

As I mentioned earlier, the Genius Blogger’s Toolkit is only on sale for one week a year during the fall (and the occasional flash sale in the spring.)

Every year, the contents of the bundle change.

So if you purchased the Genius Blogger’s Toolkit in a previous year, you will find all-new and original resources in the next year’s bundle.

Click here to be notified when the Genius Blogger’s Toolkit is on sale!